US HQ

1349 W Peachtree Street NW, Suite 1300, Atlanta, GA 30309, USA

Founded

1946

Employees

Not publicly disclosed

Funding / Ownership

Private; backed by Thomas H. Lee Partners

Status

Active — commercial worldwide

Provider Type

Turnkey ASRS integrator

Market Role

Integrator

Company Overview

Fortna designs and deploys Multi-vendor ASRS; shuttle, cube, crane, and software solutions, combining equipment, controls, software, and material flow for automated storage and retrieval of cases/totes and pallets.

Major Customers / Public References

Major global retail, parcel, 3PL, and consumer-goods operators

Competitive Positioning

Large vendor-neutral integrator formed with MHS Global, with strong design, controls, software, and lifecycle service

How Robot Advisors helps its Clients

Research & Reports

Our methods include doing our own authentic, first person research into the technology and providers. We hire leading experts in the areas we analyze. We create our own proprietary deep technology tools that create robust analysis. We do deep study of client’s operations to provide personalized recommendations that fit our client’s business objectives and investment return needs.

Client Engagements

Successful robotic automation projects don’t just need technology; they also need care paid to people, process and integration. Through our holistic approach, RA aims to help companies realize the expected benefits of their robot automation endeavors.

Practice Principles

Robot Advisors aims to leave the world a better place by helping our clients, our suppliers and ourselves in progressing in our practice principles.